The four recipes
Pick by what your dog needs, not by what sounds nicest to you. Tap one for its full ingredient list and feeding table.
Chicken and riceThe one most dogs start on. Soft, mild, easy on a new stomach.128 kcal per 100 gNew to fresh food
Mutton and pumpkinRicher, for dogs who walk a lot and leave nothing in the bowl.150 kcal per 100 gVery active
Fish and sweet potatoNo grain and no chicken, for dogs who itch on either.112 kcal per 100 gItchy skin or upset by grain
Egg and paneerNo meat at all. For homes that don't cook meat, or a dog off it for a while.140 kcal per 100 gNo meat
Before you start
- Is it complete, or a topper?
- Complete. Each recipe has a vitamin and mineral mix written to the AAFCO adult profile, so it can be the whole meal. A real brand would publish its lab report here.
- How do I switch over?
- Over seven days: a quarter fresh on days one and two, half on three and four, three quarters on five and six, then all fresh.
- How does it arrive?
- Frozen, in 500 g pouches, in an insulated box with ice packs. Fine on the doorstep for about eight hours.
- How long does it keep?
- Three months in the freezer, four days in the fridge once thawed. Thaw tomorrow's pouch in the fridge tonight.
- My dog is on medicine or a vet diet.
- Ask your vet first and show them the recipe page, which lists every ingredient by weight.
- Can I pause?
- Yes, from the email we send before each box. Skip a week, change recipes or stop, without calling anyone.